On Thursday, July 20th, in the beautiful hills around Piacenza, the ARBOS full line made its debut in Italy. The province of Piacenza is where ARBOS Group traditionally celebrates every progress of the project: it is here where the ARBOS brand was born in the Forties.
Five tractors representing the ARBOS 5000 Series combined with as many pieces of equipment in the traditional green and white colors, produced in the S. Vito al Tagliamento plant.
That is how ARBOS was introduced to a selection of international journalists, who could, for the first time, experience first-hand and drive the machines built in the last 24-36 months.
The work at the root of the project, explained the Group’s CEO Andrea Bedosti during the press conference, took place simultaneously in several directions: important investments in the two production plants, innovation in machine design, engagement and determination in the restructuring of the network.
Five tractors representing the ARBOS 5000 Series combined with as many pieces of equipment in the traditional green and white colors, produced in the S. Vito al Tagliamento plant.
That is how ARBOS was introduced to a selection of international journalists, who could, for the first time, experience first-hand and drive the machines built in the last 24-36 months.
The work at the root of the project, explained the Group’s CEO Andrea Bedosti during the press conference, took place simultaneously in several directions: important investments in the two production plants, innovation in machine design, engagement and determination in the restructuring of the network.